Is your pet small and beautiful?

  • NOAH is looking for happy, healthy pets in celebration of all things small during #RabbitAwarenessWeek
  • Competition aims to highlight the importance of keeping your pet happy and healthy all year round

 As part of its mission to encourage owners to seek expert advice on pet healthcare, NOAH is partnering with the Rabbit Welfare Association Fund (RWAF) to launch a new competition through the website celebrating all things small as part of Rabbit Awareness Week – it’s the small things that often mean the most, after all.

The campaign is part of NOAH’s ‘Happy, Healthy Pets Project’, designed to build the biggest picture of the UK’s happy, healthy pets. As part of the latest competition, NOAH will also work with Small Furry Pets magazine to help encourage participation from owners of smaller pets and the magazine’s Editor David Alderton will help NOAH and RWAF to judge the entries.

Pet owners up and down the country are being encouraged to celebrate the importance of pet wellbeing by sharing photos of their pets – whether it’s a small furry, like a guinea pig or rabbit, a smaller breed or simply the smallest member of the family, NOAH and RWAF want to see your pet pics! One lucky winner will receive a £125 voucher for pet treats and supplies. The campaign is part of the Happy, Healthy Pets project which is designed to build the biggest picture of the UK’s happy, healthy pets.

The competition is part of NOAH’s ongoing ‘I Heart My Pet’ campaign – designed to celebrate the love that UK pet owners feel for their animals and, through the website, to encourage them to think about the health of their pets and seek independent, expert animal healthcare advice.

Through the act of snapping and sharing a photograph of their pets, NOAH and RWAF hope to highlight the importance of keeping pets happy and healthy all year round and paying close attention to their seasonal healthcare needs. Owners are being asked to include a small tip for better pet health care.

NOAH Chief Executive, Dawn Howard comments: “Rabbit Awareness Week provides a great platform to share practical information and advice on how pet owners can best care for their small furries. It’s also a great time to celebrate all small pets and the importance of making sure all their needs are met. We hope that our latest competition will help drive the conversation further as well as provide a good picture of small pets at their happiest and healthiest.”

Rae Todd, CEO of RWAF added: “Like NOAH, we want to ensure that pet owners get the support and advice needed to give their pets the best lives possible. Smaller pets such as domestic rabbits are often still confined to a hutch where they can’t express their natural behaviours. Our aim is to help pets owners understand how they can improve their rabbits’ lives and get so much more enjoyment from them. We’re delighted to support NOAH with this competition to celebrate small pets and we are looking forward to seeing pictures of them at their happiest!”

For more information or to submit photos to the gallery, simply visit

Entries uploaded by Friday 8th July, 2016 will be eligible to win a £125 voucher for pet supplies and treats (terms and conditions apply). Entrants must ensure they click the pink competition tick-box to enter when uploading their photos.

Notes for Editors

  1. For further information or an interview, please contact Jenny Townsend, or (0)20 8370 3680.

  2. About NOAH:

    NOAH’s Pet Health Information (PHI) website gives easy access, immediate, independent advice and was written by veterinary experts. It carries no advertisements and makes no mention of product brands, aims to give sound advice but also promotes the value of expert advice – it encourages owners to go and talk to an expert such as their veterinary surgeon or a pet care specialist.

    NOAH (National Office of Animal Health) represents the UK animal medicines industry: its aim is to promote the benefits of safe, effective, quality medicines for the health and welfare of all animals. See more at  NOAH is a trustee of National Pet Month, an educational charity. More details on