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NOAH chairman: public recognition of the benefits of
animal medicines is growing
The new Chairman of the National Office for Animal Health (NOAH) has said
public perceptions about animal medicines and the need for science to help
support food production are becoming increasingly positive.
John Hanley, VP and General Manager UK and Ireland for
Zoetis, was speaking at the NOAH Annual Dinner, at the Tower Hotel in
London, on 2 May 2013 where his
Chairmanship was announced.
New NOAH chairman John Hanley speaking at the NOAH Dinner
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NCAH prizes awarded at NOAH annual dinner
The highest scoring candidates that gained the NOAH
Certificate of Animal Health (NCAH) during 2012 received prizes at the
NOAH annual dinner in London on 2 May.
First prize of £100 went to overall winner Sarah Endersby,
Senior Veterinary Advisor for Ceva Animal Health.
Sarah Endersby
The NOAH Certificate of Animal
Health (NCAH) is designed to give candidates a thorough grounding in
animal physiology, animal disease and treatment options, as well as giving
them a full knowledge of the legal framework in which medicines are
regulated, advertised and sold. It is aimed at sales staff in the animal
health industry.
2012's top NCAH students with Prof Lord Trees (left) and NOAH chief
executive Phil Sketchley (right)
L to r: Sarah Endersby; Roxie Murray; Philippa Bingham; Richard Bull;
Johanna Gater-Willats; Faith Poole; In front: Rupert Bridges; Kingsley
Baxendale
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NOAH writer / broadcaster of the year announced
The National Office of Animal Health has announced the names of the winner
and runner-up for the British Guild of Agricultural Journalists NOAH
Writer/Broadcaster of the Year 2012 award.
First prize in the NOAH-sponsored award went to Farmers’
Weekly writer Gemma Mackenzie, whose article “Don’t ignore Johne’s, sheep
farmers warned” appeared in the 16 March edition of the publication.
Runner-up was Rachel Queenborough, who writes Livestock
Matters, published by XL Vets, for her article “Keeping IBR in check”, which
appeared in its autumn edition.
Gemma Mackenzie (left) and Rachel Queenborough
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Benefits of
pets to children celebrated at House of Commons - but we must take care of
pets' welfare needs
How pets bring support and joy to the lives of children was celebrated at
the National Office of Animal Health (NOAH)’s Pet Event on 20 November
2012, at
the House of Commons.
But guests were also reminded that not all pets were
looked after properly, and the importance of satisfying their 5 welfare
needs.
Hosted by Neil Parish MP, chairman of the Associate
Parliamentary Group for Animal Welfare (APGAW), the event provided an
opportunity for charities and individuals to tell their own stories about
how animals help children and young people with their physical, educational
or psychological needs – and bring so much joy. Guests had an opportunity to
meet some animals and their handlers and trainers in order to gain an
insight into their work.
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Phil Sketchley with Mugly and Neil Parish MP with Millie
Watch out for more details of the event and the
fantastic charities who joined us there!
NOAH targets
pet owners with preventive healthcare campaign
Campaign provides seasonal expert advice
and information through the Pet Health Information website
Pet owners across the UK are encouraged to seek expert advice on preventing
disease in their pets in the National Office of Animal Health (NOAH) campaign, launched in November 2012.
 The
“I heart my pet”
campaign follows extensive NOAH research during 2007 and
2011 which examined attitudes
towards preventative healthcare in pet owners, comparing those who routinely
prevented disease (preventers) with those who did not (non-preventers). The
research found that while both groups of pet owners clearly loved their pet,
and whilst all pet owners considered themselves responsible, some do not see
regular preventative healthcare as part of that responsibility.
The campaign sets out to lead people to NOAH's established
Pet Health
Information website.
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Click here for the 2011 pet owner survey report
NOAH provides support material to help promote the PHI website and its
advice. This includes the 'I
Heart my Pet' wallplanner / calendar (above), and PHI posters, shelf
wobblers and business cards.
The Pet Health Information website
features a wealth of
animal health
information and advice to help owners and potential owners to make
informed decisions about their pets’ healthcare. With a wide range of topics
including information on buying a pet, health guides, travelling abroad with
your pet and first aid, the site features information on a range of species
from dogs through to fish
Antibiotics for Animals
Animals, just like humans, can suffer from disease. Healthy animals
mean healthy food. NOAH believes it would be a rejection of our responsibility towards the
production of healthy food to deny animals access to medicines which keep them healthy.
Animals need antibiotics too.
Click here for more...
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Jobs
and Vacancies in the Animal Health Industry
From time
to time, this website publishes details of jobs and vacancies in the animal
medicines industry.
Click here for more..
New NOAH
honorary member
The National Office of Animal Health (NOAH) has bestowed the award of
honorary member to Graham Dick, formerly of Bayer, at its Annual Dinner in
London on 2 May.
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NOAH film makes industry call to reach out to
consumers
In a film released
by NOAH, high profile delegates to the Food Chain Conference have called on
the industry to engage with consumers about the important role animal
medicines play in food production and animal welfare.
In a series of short interviews, delegates talk about the need to reach out
to consumers, and for the food chain industry to work closely together in
their communications.
Click here for more....
 Watch
the film on the UK NOAH YouTube channel!
Myths about animal medicines widespread: NOAH calls
for unified communications in the food chain
Organisations involved in the food chain should band together to bust the
myths surrounding animal medicines, a conference was told today.
Delegates at the National Office of Animal Health’s (NOAH) fourth food
chain conference, at The Royal Society in London, were told that a recent
consumer survey had found misconceptions about animal medicines in the food
chain were still widespread.
  
Phil Sketchley, Chief Executive of NOAH, said a unified communications
strategy was necessary between organisations such as the Food Standards
Agency, the Veterinary Medicines Directorate (VMD), the Responsible Use of
Medicines in Agriculture Alliance (RUMA), NOAH, the British Retail
Consortium (BRC), IGD and the NFU among others.
Referring to the survey, Consumer Attitudes to Animal Medicines and
Vaccinations, Mr Sketchley said: “It is clear there is still a lot of work
to do in terms of educating the consumer about animal medicines in the food
chain, and this should really be done in a combined way with all the
organisations concerned.” “We need to work together if we are going to build
consumer confidence in our food chain,” he said.
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Riding for the Disabled (RDA): NOAH's charity for 2013
RDA chief executive Ed Bracher receives a cheque from a raffle at NOAH's
annual dinner, May 2013
For more on RDA click
here......
NOAH: a joint effort from all prescribers offers best
chance of reducing anthelmintic resistance spread
The National Office of Animal Health (NOAH) supports initiatives to
encourage the responsible prescribing and use of anthelmintics, in order to
keep them working effectively to prevent and treat parasitic infestations in
farm animals and horses.
NOAH considers a joint effort from all prescribers,
working with farmers and horse owners, offers the best chance of success in
helping to reduce the spread of resistance.
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NOAH at Medical
Detection Dogs Royal visit
NOAH was honoured to be invited to attend a visit by HRH The Duchess of
Cornwall to the Medical Detection Dogs site in Milton Keynes. Medical
Detection Dogs was NOAH’s chosen charity in 2012 - very many thanks to
everyone who has supported us raising money for them.
The room was packed full of guests and assistance dogs. Staff member Sue
Wells was selected to be introduced to The Duchess of Cornwall. Last year
NOAH was able to name a Medical Detection Dogs puppy Noah (his working name
is Sooty, as Noah sounded too much like a command to stop and caused a bit
of confusion to a young pup’s learning!) as a thank you for the
association’s donation, and whilst at the event, Sue and Jenny Townsend got
to meet Noah again, and to learn about his progress. What a star he is
turning out to be!
For more on
Medical Detection Dogs click here....
National Pet Month: 1 April - 6 May 2013
- another great month celebrating companions for life
During the month, thousands of people celebrated happy
times with their pets at hundreds of events up and down the country. While
many of these events raised funds for local animal charities,
National Pet Month is not just about fund raising. It is also all about
raising awareness of how pets make people’s lives happier and healthier, and
how we can repay the pets we love by looking after them responsibly.
Event holders are invited to enter the best event
competition, and there's still a great 'Get crafty' competition running for
schools! Details are on
the National
Pet Month website, follow @NatPetMonthUK on Twitter or get involved with
the National Pet Month Facebook page
National Pet Month is a charity registered number 1114880. NOAH is a
trustee, along with PFMA and Pet Care Trust.
NOAH publications
NOAH's
2012/13 Annual Report
is now available to download, or hard copies free of charge from the NOAH
office.
Still available is the 2013 edition of the NOAH Compendium o f Data Sheets for Animal Medicines.
A free copy has been sent to each veterinary practice in the
UK.
In these digital times, the book remains a welcome and essential
information source for busy vets in practice. It is of course fully supported by the online edition at
www.noahcompendium.co.uk.
Click here for more....
Order a copy here.....
Novartis Animal
Health found in breach of NOAH Code on Promotion
At its meeting on 5 October 2012, the NOAH Code of Practice Committee,
chaired by Mr Guy Tritton, heard one case. Novartis Animal Health was found
to be in breach of the item under complaint.
This related to the phrase or strapline ‘Zolvix – the
World’s most effective wormer’ in a promotion contained in the National
Sheep Association’s event ‘Scotsheep 2012’ on 6 June 2012. The Committee
unanimously took the view that the phrase constituted an all-embracing claim
and a superlative which could not be substantiated. Accordingly, the
Committee found the promotion in breach of Clause 5.2.
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